Platform: PC Online
Engine: In-house Engine
Genre: Massively Multiplayer Online Racing Game
Serviced in South Korea, Thailand, China, HK, and SEA
Roles: UI Artist, 3d Artist, Game Designer​​​​​​​ (Pre-production ~ Live)
Raycity is...
a PC MMO-racing game where players can collect and upgrade diverse super cars and race together using fantastic skills in the 3d background: Seoul in South Korea

Overview
Raycity is a PC MMO racing game where players can drive all types of cars, from small ones to the supercars of their dreams. Players can customize their vehicle, from the air styling to the car's power train. The background is created using actual geographic data of the capital of South Korea - Seoul, and players can visit all the famous places, from Gangnam (You know the song-Gangnam Style) to the Han Riverside and the N Seoul Tower. Players can drive people to their destinations, earn rewards, or roam freely around the city. Lots of challenging racing is waiting for the players in the town, and players can even race with a maximum of 50 players simultaneously without any lag.

Summary of Responsibilities
• I designed screen layouts and flows to maximize the players' experiences.
• I created the brand identity and established the visual identity for the game.
• I facilitated and harvested feedback from stakeholders like local publishers and players.
• I built buildings and props using 3dsMax.

Achievements
• Acquired Best Online Game of the Year 2008, 2009 (MMORPG) in Thailand
In-game screenshots

Game HUD

New window style test

Item shop mock-up variations done in Photoshop

Item shop (Applied version)

Seasonal promotion shop page

Tutorial menu

Brand Identity
The tag line "Dreaming of an Escape in the Crowded City" guided my work in developing the Brand Identity for "Raycity". Focusing on this tagline and the game's core concept, I drew inspiration from road lines and the skid marks of racing cars. My goal was to infuse the B.I. with a sense of 'freedom' and 'speed'.
 
1. b&w sketches
2. Prototyping
3. Finalize
Item Icons
Skill Icons​​​​​​​
"Raycity" stands out among racing games by incorporating RPG elements, allowing cars to unlock unique skills. Some enable instant acceleration, while others grant the ability to jump on the road. Initially, this might seem unusual, but our players have fun while using these diverse car skills. Those in the left are line illusts during the exploration phase, and the right is the actual skill icons that applied to the game. 

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